ICW Group Insurance Companies: Raising the Bar in Loss Control with SoterAI

From Manual Processes to Intelligent Risk Management

ICW has long been recognized for its strong commitment to safety and client service. But like many carriers, its risk control team was challenged by incomplete data from prior insurers and time-consuming manual reviews. Producing custom safety collateral, conducting ergonomic assessments, and developing targeted programs required significant consultant effort.

To maintain its high service standards while improving efficiency, ICW Group sought a way to make its experts more effective. Leadership understood that scaling loss control would depend on combining deep human expertise with the right technology.

That led to the adoption of SoterAI, a platform purpose-built for safety and risk analysis.

A Fast, Focused Deployment That Delivered

ICW Group chose SoterAI because it aligned perfectly with its culture of continuous improvement and its goal to bring greater value to clients. The platform stood out for its safety-first design, flexibility, responsive support, transparent pricing, and proven innovation track record.

Deployment began with 10 consultants and expanded quickly. The rollout was smooth, supported by thorough onboarding and training from Soter. SoterAI integrated easily with existing risk assessments, requiring only minor adjustments such as updated disclaimers and clearer processes for ergonomic video capture.

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SoterAI boosts consultant efficiency but requires careful vetting of responses. It’s a game-changer for teams willing to learn the system. The more you use it, the more value it delivers.

Tom Jolliff

Senior Risk Management Specialist

With minimal disruption, ICW Group's team quickly began producing faster, higher-quality outputs — giving policyholders and brokers tangible evidence of the company's commitment to innovation and service excellence.

Efficiency, Insight, and Financial Impact

SoterAI helped ICW Group’s consultants cut hours of manual work from key tasks.

Across the team, time savings typically range from 30 minutes to 4 hours per task. Consultants now dedicate more time to meaningful conversations with clients and program refinement instead of routine documentation.

Policyholders have noticed. ICW reports that clients are consistently impressed with the clarity and depth of SoterAI-generated reports — a differentiator that enhances client satisfaction and retention.

Even modest risk reductions can have significant value. For a carrier of ICW Group's size, a 10% reduction in incident claims could translate into several million dollars, which strengthens its bottom line, while also boosting client productivity and employee safety through fewer injuries, reduced downtime, and lower disruption costs.

Better Insights, Faster Decisions

SoterAI’s Hazard Identification and Risk Intelligence tools have made it easier to identify key exposures and communicate them clearly to clients.

• •Consultants can now prioritize risks visually, improving the focus of mitigation efforts.
• •Assessment turnaround times have shortened, giving clients quicker feedback and actionable guidance.
• •Smaller accounts — often underserved in traditional models — now receive structured, data-driven insights normally reserved for large programs.

The result: more consistent, data-supported risk consulting that helps clients act earlier and prevent more losses.

Strengthening ICW Group’s Market Position

SoterAI has reinforced ICW Group's position as a forward-thinking, client-focused carrier. The platform has broadened ICW Group's consulting scope, allowing for customized industry content and faster response to client needs. Internally, it's helping unify claims, underwriting, and risk control teams around shared data and processes — creating a stronger, more collaborative operating model.

Externally, clients now view ICW Group not just as an insurer, but as a proactive partner invested in their safety and success. That shift in perception drives both retention and new business opportunities.

A Platform for the Future

ICW Group sees SoterAI as an essential part of its long-term digital transformation. The platform enhances consultant capabilities, supports data analytics, and lays the groundwork for AI-driven integration with ICW Group's risk management systems.

Looking ahead, ICW Group anticipates broader AI applications in loss analysis, data extraction, and tailored safety solutions — innovations that could redefine how carriers deliver risk management value to their clients.

Partner Perspectives

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Partnering with ICW Group has been incredibly inspiring for us at Soter. Their team shows what it means for a carrier to be truly client-focused — driving better safety outcomes for policyholders while improving their own efficiency and profitability. It’s the kind of win-win that defines the future of this industry.

Matthew Hart

Founder, Soter

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Our goal has always been to help our customers go home safe at the end of the day. SoterAI enhances this charge by giving our consultants new tools to deliver safety guidance that’s clearer, quicker, and more impactful. It’s another way we’re elevating the policyholder experience while driving better safety outcomes across the board,

Sandy Smith

VP Risk Management, ICW Group

A Partnership That Delivers Results

Through SoterAI, ICW Group is demonstrating what a technology-enabled carrier can achieve: faster, smarter, and more consistent safety consulting that benefits both insurer and insured. It's a model that improves efficiency, deepens client relationships, and ultimately makes workplaces safer.

For carriers, SoterAI provides a proven path to scale loss control and enhance profitability.

For clients, ICW Group shows exactly how that innovation translates into real, measurable value.